I love live music. From my first concert, which was Def Leppard at the BSU Pavilion, 20 years ago I loved the entire live experience. I spent two years working in live music where I took part promoting nearly 250 shows per year. I reveled in the energy of the performers and the crowds, and purely enjoyed the sound of the music in its more spontaneous, less studio produced form, which is why it pains me to say that I haven't been to a show in nearly two years.
I could blame the grueling job that consumed my life until I left it in October. I could blame the lack of a concert going buddy, but I'm sure if I asked around I could find at least one person in my social circle who might take in a show with me. I could also blame the fact that I'm 36 now, and I have a kid and another on the way, but a live music fan never stops loving the experience. No, the reason I haven't been to a show in two years is simple, it's Ticketmaster.
Ticketmaster is one of the entities that has ruined the live music experience. They hold a 98% monopoly on concert and event ticket sales in the United States. During the early '90s, the grunge band, Pearl Jam took on Ticketmaster and called them out for their practices. Unfortunately, Pearl Jam paved the way for another company or companies to come in and compete with Ticketmaster, but no one picked up that ball.
Back then people were just annoyed by the Ticketmaster surcharges little did we all know that under Ticketmaster's reign the issue ten years later wouldn't be the fees, it would be access. I didn't even think about the issue of access, mostly due to the fact that a lot of the shows I had been to around that time were smaller bands brought in by independent promoters, but upon waiting for tickets to go on sale to the, then new, musical "Wicked" I realized that Ticketmaster's brave new world was disastrous for live music lovers.
I had heard a rumor that "Wicked" was coming to the Paramount Theatre in Seattle in September 2006. I began checking Ticketmaster's website religiously at the beginning of 2006. I signed up for their weekly emails, and visited their site twice a week for nine months. I'll never forget the day that I went to the Ticketmaster site and found out all of the performances for "Wicked" were sold out. There wasn't one newspaper ad, no notice on their site, no radio ads, no mention anywhere, but between the Monday on-sale and Wednesday when I checked back every performance for the six week run was gone.
However, there were plenty of tickets to be had for extremely inflated prices from online ticket brokers. It occurred to me then that Ticketmaster had created a brilliant business. They would lock up every venue and promoter in the country, have an on-sale, and straight out of the gate sell all their tickets that included their inflated service fees to online ticket brokers. By doing this, they sell out the show immediately, therefore they can reduce the staff that they used to need to employ to continue selling tickets up until the date of the performance. They could basically collect a quick buck if they didn't mind screwing the concert going public, and obviously they didn't.
Metallica went on sale this morning, just eight hours earlier, for a show at the Honda Center in December. The Honda Center is huge and holds at least 10,000-15,000 people. The only seats left on Ticketmaster are in the nose bleed 400-level, but upon Googling 'Metallica - Honda Center - Tickets' I found several online brokers willing to sell me a mediocre-at-best seat for double the face value.
I ended up getting to see "Wicked" when my very persistent husband went to the theatre box office and demanded to speak with a manager. They sold him great seats, one behind the other, way to the left, but at least we saw it. I can't say the same for the upcoming Metallica show. I've got a good job, so money isn't the issue anymore, it's the fact that Ticketmaster is selling to scalpers. Scalpers who have a website and "legitimate" business offices, and call themselves "brokers", but are still just the same shady, piece of shit scalpers who used to stand outside of the arena and gouge you for double. Until that practice ends, I, like several of my fellow live music fans, will either find a way to get comp tickets or enjoy the music, as much as possible, from my satellite radio.
